I spent eight years in the U.S. Army, including a deployment to Israel during Operation Iraqi Freedom. The Army taught me to take the job seriously and do it right even when nobody's checking. I run my business the same way.

For the past two years I've been running Google Ads and SEO campaigns, and I build websites for my clients too, so the site, the rankings, and the ads all work together.

I was born and raised in Austin and I've watched this market change a lot. I started Digital TruNorth to give agents, loan officers, and title companies a marketing partner who explains things plainly, reports honestly, and tells you first when something isn't working.

I also understand VA buyers and military moves from the inside, which comes in handy for a lot of the people I work with.